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Global SEO Settings & Site-Wide Schema

SEO & Analytics

Overview

The Settings section in SEO Center lets you control schema markup at the site level — enable or disable all rich snippets at once, customize your Organization and LocalBusiness JSON-LD, and toggle breadcrumb schema.

Schema markup is enabled by default for all websites. Most sites should leave it on.

Master toggle

The master toggle lets you disable all schema markup across your entire website with one click.

  1. Go to SEO Center > Settings. SEO Center Global Settings panel showing master toggle, breadcrumb toggle, and JSON override fields, tight crop, red box around master toggle, desktop
  2. Toggle Schema Markup off to disable all rich snippets site-wide.
  3. Toggle it back on to restore schema markup.

Turning the master toggle back on restores your per-page settings. Schemas you individually disabled on specific pages stay disabled — the master toggle doesn’t override your per-page choices.

Only disable the master toggle if you have a specific reason to remove all rich snippets from your website. In most cases, schema markup helps your search visibility.

The Breadcrumb toggle controls whether BreadcrumbList JSON-LD appears on pages that have breadcrumb navigation. This is separate from the visual breadcrumbs on your pages — it only affects the structured data that search engines read.

Organization JSON override

Your website automatically generates Organization schema from your business details (name, logo, social media links, etc.). If you need to customize this JSON-LD — for example, to add fields that aren’t pulled from your account settings — you can override it here.

  1. Go to SEO Center > Settings.
  2. Find the Organization JSON field.
  3. Edit the JSON directly. The field must contain valid JSON.
  4. Click Save.

LocalBusiness JSON override

Similar to Organization, your LocalBusiness schema is auto-generated from your business address and contact details. It appears on pages that include an address section (homepage, Contact Us, etc.).

To customize it:

  1. Go to SEO Center > Settings.
  2. Find the LocalBusiness JSON field.
  3. Edit the JSON directly.
  4. Click Save.

Related articles

SEO Center — Overview Editing Meta Titles & Descriptions Managing Schema Markup (Rich Snippets) Managing 301 Redirects Editing Robots.txt